PedroFerrucci
I run paid acquisition for brands and build AI products. Building my way into the startup world.
01 — Origins
Where it all started
It started in 2020, in quarantine, watching Mr. Robot and getting into cybersecurity without having a clue. I learned Linux the hard way, between Kali and Parrot Security OS.
One day I found a vulnerability on my school's website. I reported it. It was more impulse than anything, but that's when I understood that I liked getting my hands into systems and figuring out how they work underneath.
From there, moving into programming and marketing was a short step. I'm still learning, now with other tools.
02 — Paid Advertising
Ventas Claras
The agency where I work running paid media
Since August 2025 I've been running paid acquisition at Ventas Claras for more than 15 ecommerce brands. I own each account end to end: research, audience strategy, creative direction, testing and scaling.
My focus is profitable growth. I build structured testing systems, read the data every day and move budget toward whatever is actually growing revenue.
The account below is one example, from a client I took over in November 2025. The rest look much the same: same structure, same way of testing and scaling. Brand and campaign names are redacted for client privacy.
Ecommerce — purchase campaigns, one account
This account, November 2025 to August 2026: $418,563 USD in tracked revenue on $62,908 USD of ad spend, 8,384 purchases at $7.50 each and a 6.65x average ROAS across 3.1M people reached.
Best month so far, June 2026: $81,332 USD in revenue on $11,833 USD of spend, 1,612 purchases at $7.34 and a 6.87x ROAS.
Service brand — conversation campaigns
Optimized for qualified conversations at under $1 each, with reach near 380K.
A small sample of what I've managed. Client and campaign names redacted for privacy. All figures in USD.
03 — Cosmetiaa
Cosmetiaa
AI creative studio for beauty brands
An agency I built to produce AI-generated campaign imagery for cosmetics brands on Instagram, back when most brands were still paying for full photo shoots.
I ran it end to end: understanding each brand's aesthetic, generating and art-directing the images, and delivering feed-ready creative that looked premium and stayed on brand.
A sample of work for three clients below. Tap any image to see the full set.
Siva Nature
Little Skin
Eugenia Grigera
04 — Gekor
Gekor
Agent as a Service
gekorapp.com. Eight specialized AI agents that run Instagram for small businesses end to end: strategy, image generation, copy, hashtags, scheduling and publishing, all with persistent brand memory.
Built on Next.js, Supabase and the Claude API. I'm the founder and built the whole thing myself, end to end, from the product to the agents. Gekor grew directly out of everything I learned running ads and producing AI content.
It's my main focus right now and still in active development, with native iOS and Android apps on the way.
gekorapp.com
A live feed run end to end by Gekor. This one is my own.
05 — How I work
How I work
How I run a paid media account, from research to scale
Understand before investing
I dig into the brand, the offer and the audience before a single peso goes live. The better I understand who we're selling to, the sharper every ad gets.
Creative is the lever
In paid media the ad does most of the work. I obsess over the hook, the angle and the first three seconds, because that's where it's decided whether the ad sells or gets scrolled past.
Optimize on real numbers
Once it's live I read the account every day and let performance guide the calls. I turn off whatever eats budget and put more behind whatever is bringing revenue back.
Scale with control
When something proves itself I scale it carefully, watching frequency, CPA and fatigue so the results hold up as the spend grows.
Vision
I'm building my way into the New York and San Francisco startup ecosystem. I'm driven by growth, by building, and by helping the people around me grow too. If you're working on something big, I want to hear from you.
Toolkit
What I work with
Pedro Ferrucci · 20 · Buenos AiresContact
Let's build something
If you're working on something ambitious in growth or AI, I want to hear about it.